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Let's take a look at how to find a niche for a website. This will work for either affiliate focus, ad focus, or both. Choosing the right niche is very important and shouldn't be rushed. There are many things to consider before jumping into your next project!
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Like my spreadsheet? Here's a blank copy!
https://docs.google.com/spreadsheets/d/1cdXM9xHkILhGAeI8IHop4p1seBlPEmyTr7pVEgARoL0/edit?usp=sharing
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Intro & Outro Music:
Golden Rule by Derek Clegg is licensed under a Attribution-NonCommercial-ShareAlike 4.0 International License. https://creativecommons.org/licenses/by-nc-sa/4.0/
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0:00
When I'm looking for a niche, one of the first things I like to go to is looking up popular hobbies
0:06
Then you can just look over some of these, like this one here, 101 hobbies to start in 2020
0:11
Find the list. So here you go, you got hiking, rock climbing, kioneering, slacklining, mountaineering, all kinds of things here
0:20
These could all be a different niche. Glamping, I never heard of that. Glamping is the way to go
0:25
I've never heard of glamping, so let's type in glamping. What the heck is that? glamping.com look at that see if you had figured that whatever this is out um before this person
0:35
and made glamping.com you would be getting a crap ton of traffic so glamping is a fort material of
0:40
glamorous and camping oh so it's like okay so it's like glam glamorous camping so clearly i don't
0:46
know what this is but clearly there's people competing here you got glamping hub glamping
0:52
looks like there's only two two main sites this guy's killing it i'm not sure how long this niche has been around but
1:01
he got he got the freaking really good domain but yeah so say you wanted to make a niche on
1:07
glamping now let's not do glamping because i don't know what you would search on amazon for
1:12
that you'd have to really dig into that one see archery bowling ice skating parkour sounds pretty
1:19
cool this is a a red flag to me when I'm looking into niches and the first thing you see are videos
1:28
that's not a good sign that means that this niche is probably best suited for video which makes
1:35
sense people want to see people want to see this so that would not be a good one coloring it's
1:42
interesting but there's probably not a whole lot of expensive products for coloring photography
1:46
that's very competitive pottery pottery might be might be an interesting niche so let's let's see
1:53
if there's anything on amazon that you can sell on the pottery niche so let's look let's just type
2:02
in pottery 30 bucks 37 bucks anything expensive oh electric pottery wheel let's type that in best
2:11
Electric Pottery The best electric pottery wheels of 2020
2:22
Pottery wheels, gotta buy the right pottery wheel Looks like there's only one article that actually has
2:30
Electric pottery wheel, so you might be able to rank for this But the next thing I'd want to do is go to
2:36
Backlink Checker Ahrefs and then grab this guy's domain plug it into here verify okay so this is actually pretty promising
2:56
um he only has a seven domain rating so that's actually pretty small so if you were to write an
3:04
article on the best best electric priority reels you have a good chance even if you don't beat
3:10
this guy you could show up right underneath him and get some pretty decent traffic let's see what
3:15
his article looks like he's he's optimizing for snippets so this guy knows what he's doing
3:19
this is a snippet optimization income school talks about this a lot got product tables this is a very
3:26
in-depth article here it's a very good article just skimming over it so if you were to write
3:32
an article like this you might want to create you would want to create something similar
3:39
but better so it looks like he reviewed five products so maybe you could do like a top top
3:48
10 instead of a top five or top seven and go more into detail or you could still do a top five but
3:56
go more into detail just somehow make a better post and still even if you can't outrank him this
4:04
writer you could still like i said show up right underneath him for the best electric
4:09
proddery wheels and you'll still get a bunch of traffic and a bunch of affiliate commissions
4:14
and if you could sell one of these let me get my calculator you could sell one of those for what
4:19
is it two percent you make 22 bucks per one of those you sold so not a whole lot of money but if If you could make a top 10 article and there no telling what the traffic is if you could make per sale that pretty cool You also have smaller stuff too
4:39
Like this, you could sell this for $37. You could sell, you got some cheap stuff here
4:44
And then you could probably do like pottery, how... And this is how I find keywords
4:50
See, here's a bunch of keywords. How to make a bowl, how to make a slip, how to throw a bowl, how to center, how to make a mug
4:57
So let's just look up how to throw a plate red flag. It's a video
5:01
I wouldn't yep, and then you got more videos here. I would immediately try to find a different keyword. Don't go for anything
5:08
With videos so I had to make a mug another video so
5:15
You're gonna want to be careful with this With this niche because it seems like a lot of it is videos
5:22
Let's try this what? what is under glaz glaze wikipedia the spruce crafts these are high competition so you would not
5:36
want to go after that what is what is slip wikipedia okay
5:48
another video so this niche might not be good this is why you always want to do your keyboard
5:53
research before you're like yes this video this niche is good let me start building the website
6:00
because once you dig into the keywords you might realize that it's actually competitive other than
6:06
like one keyword or it might be all about videos and blogs won't do as well this pottery wheel for
6:15
kids okay best party wheel for kids pottery wheel pro so let let's put him into the backlink checker
6:28
23 so a little bit higher domain rating but it's really not that much anything under like 30 i think
6:36
is fair game you could easily you could easily compete with that but then the other thing you
6:40
want to check is Google Trends because you want to make sure that the niche there actually people searching for it and you don want something that dying so you want to just type in pottery the topic and then see what the interest is like
6:58
so it looks like it dipped a little bit in march and then it looks like it slowly climbed and
7:03
continues to climb let's see how it did over the past five years so it seems pretty steady for some
7:10
reason there was a little dip here in march of 2020 which i think is probably from the illness
7:16
people probably weren't too into pottery i think that's that's around when it was getting pretty
7:22
bad i believe that's also when the stock market crashed right there too um there was a big dip in
7:27
the stock market so a lot of things were going on at this time but it seems like the interest in
7:32
pottery is slowly climbing back up so it seems it's not growing but it's pretty consistent so this
7:39
actually is starting to seem like a pretty good niche the only thing is with this one you're going
7:45
want to be heavily Amazon affiliate focused or just affiliate focused because all the how-tos
7:52
tutorials it seems like people want a video which makes sense with pottery but for the best pottery
7:58
wheels or whatever it seems like the blogs are showing up so if you wanted to go for this niche
8:04
you would that's what you'd want to do you'd want to do you wouldn't want to do how-tos tutorials
8:08
because you're probably not going to rank or if you do rank you're not going to get a whole lot lot of traffic because all the videos are going to steal your traffic. That's pretty much how you
8:18
find a niche. You just have to, like I said, find a list of hobbies somewhere that could give you a
8:23
rough idea. And then if you find something that interests you, then you want to dig a little bit
8:28
deeper and do a Google search, what kinds of keywords you can find, if any, and hopefully
8:33
they're low competition. And then the way you can figure out if they're low competition is to do the
8:38
backlink checker from ahrefs put their url in here and if their domain rating is 30 or less then
8:45
chances are there's a good chance to rank for that keyword and then of course you want to go
8:50
on amazon or wherever you plan on using your affiliate and make sure it has a good range of
8:54
products and then you also want to go on google trends and make sure it's not a dying industry
9:00
and people are actually interested in the topic and that's pretty much the main things to finding
9:07
a niche for your website
#Entertainment Industry
#Online Media
#Hobbies & Leisure
#Subcultures & Niche Interests
#Entertainment Media
#Entertainment Media Rentals
#Small Business